Screenprinting!
This is probably the class I’m most excited about working in this semester. It’s something I’ve wanted to do ever since I first learned of it. The materials cost quite a bit, though, and I didn’t want to jump in without knowing what I was doing. I can’t wait for my new screen to come in! Awesomely enough, our instructor wants us to start out with logos, so I can actually make my “DVNO” shirts happen. The design’s already done!
Okay, I also don’t know nearly enough designers, so I’m gonna try to keep track of the names I hear and look ‘em up.
Jay Ryan – A Chicago-based designer who specializes in screen printed posters for bands.
My Morning Jacket / Minneapolis – six screens used
I’m trying to break down why he needed six screens for this. Two for the gradient background, 1 for the black, 1 for the grey, and isn’t the yellow the color of the french cover he’s printing on? Either way, I dig the deco imagery, and I guess I never really thought about trying to print gradients …
Hero Design Studio – Another music-focused design studio, though based in Buffalo, NY.
A poster for Queens of the Stone Age
I got this for Frazier for Christmas since QotSA’s one of his favorite bands, but also because that’s a fucking hot ‘Q’. I’m also really impressed by the detail of the imagery!
Jason Munn – Okay, yes, music, again. San Francisco-based, and awesome to the point of having a permanent spot at the San Francisco Museum of Modern Art.
Um, a poster for Beck
Munn’s compositions definitely skew towards minimal, but good Lord, that’s a 4-screen print and those colors are overlaid GORGEOUSLY.
If you know any prominent designers who specialize in screen printing, lemme know, especially if they don’t do band posters. I wanna see more uses of the technique. (If you say Warhol, you are not being clever.)
{ January 28th, 2009 at 10:40 pm | 1 comment }
Tags: class, inspiration, screen printing
My short history of logos
A few weeks ago, I started following Smashing Magazine’s twitter while I was working on logo redesigns for my internship, and they linked to logoorange’s article on this year’s design trends. I thought it’d be interesting to go through my past designs to see where they fit in.
(… And of course by “interesting” I meant “harrowing”.)
(The original files were lost in a terrible laptop mishap, so all I have are the printouts.)
This was from Ben’s typography class where we had to design a logo for the Armory Gallery, an exhibition space affiliated with the art department. All I presently remember from our client is that she wanted something “deco” and/or tying back to its location, as well as representing the gallery as a convening point between the school and the local arts communities. I … honestly don’t know what’s going on with the first logo. The second comp was supposed to be a deco letterform as well as evocative of a mountain, since the the gallery’s location is pretty mountain-filled. The third one went in a completely different direction, channeling a spirit of anarchy to represent the independent nature of the artists that show at the gallery. None of them were chosen, and honestly, thank God. These are all typographic logos, though the 2nd leans towards pictogram.
The logo for XYZ Gallery is all type set in Bookman Old Style. I think I was going for something reminiscent of the letter blocks you play with as a kid. This is too obvious, and “gallery” being shoved up between the “y” and the “z” are kind of uncomfortable to me now. I wonder if the rest of the officers would be up for a redesign … All typography here.
I did this logo as part of a brochure design for Wolf’s Ridge Paintball. I took the wolf from their site, cleaned it up in Illustrator, and set Stencil and Orator alongside it. Pretty straightforward, most likely won’t reduce too great, but I don’t think branding is a high priority for the client. I’m not sure this even falls under any of the trends.
I created The Second Read, a fictional used bookstore chain, for a class project on branding. I wanted the mark to exude elegance, so I designed an open book to mimic an ornament. Typeface is Garamond.
This logo for the Take Your Kids 2 Vote campaign was done under the art direction of Erik Muendel, creative director at Brightline Interactive. It’s basically only intended for the website as far as I can tell. I’m not sure I love the type treatment upon reflection. Now that I think of it, I guess this would be a tactile logo, wouldn’t it? Almost. Unfortunately the type remains two-dimensional; stripping the logo of the button, it’s a combination of type and pictogram again. The button mainly exists to add dimension to a mostly flat website.
These are three of many concepts for the “Firestopping” manual logo by the International Training Institute. The first one was the one that was actually used. While I’m not especially fond of the execution of any of these, some of the ideas are interesting I suppose. I definitely keep going back to pictogram logos.
Yup. By the way, I didn’t realize until I revisited that the first logo for A World Fit For Kids that the large upside down heart/”W” looks like a butt.
I think I lean more towards typography and pictograms because I like the power in simplicity. Those styles also have the greatest flexibility amongst the other trends of 2009; I mean, as impressive as they look, the arabesque and tactile styles don’t reduce well and seem overly busy. Then again, I tend to design with print in mind, and as the piece says early on, many of this year’s trends work well on everything other than print. Of my designs, only the Take Your Kids 2 Vote logo was intended for web-only use.
Bonus round: my most recent work for Brightline Interactive. As far as I know, the firm is sticking with their original logo, so these’ll pretty much go unused.
{ January 18th, 2009 at 7:33 pm | No comments }
Tags: logos












